Black Creatives Matter

Hey Ad Agencies:

Thank you for your solitary posts and even blacking out today. We appreciate it.

However, what will really help is making sure you have Black voices, people, and stories in your spots.

I know 30 seconds doesn’t seem like a lot, but enough of them will help normalize our humanity—and will make it easier for people to believe that #BlackLivesMatter.

I’m talking OCPs. I’m talking families. I’m talking about it all. Push your clients to think beyond what is normal to them. You got this.

#blacklivesmatter #blackcreativesmatter